Book Description
YOU HOLD IN YOUR HANDS A GREAT SECRET.
It has been passed down through the ages, highly coveted, hidden, lost, stolen, and bought for vast sums of money. Fragments of this Great Secret have been found in the oral traditions, in literature, in religions and philosophies throughout the centuries. It has been understood by some of the most prominent people in history: Plato, Galileo, Beethoven, Edison, Carnegie, and Einstein, along with other renowned inventors, theologians, scientists, and great thinkers.
For the first time, all the pieces of The Secret come together in an incredible revelation that will be life transforming for all who experience it.
In this audiobook you will discover The Secret . . . and you will learn how to have, do, or be anything you want. You will learn how to use The Secret in every single area of your life. You will hear from modern-day teachers -- men and women who have used The Secret to achieve health, prosperity, relationships and happiness. They share their incredible stories of using The Secret to eradicate disease, acquire massive wealth, overcome obstacles, and achieve what many would regard as impossible. Through them, you will begin to understand the hidden, untapped power that is within you, and the true magnificence that awaits you in life.
To experience the film version of The Secret visit www.thesecret.tv
Customer Reviews:
The Secret Refined.......2007-10-10
On Page 55 in The Secret, you will read about the difference between taking inspired action (which feels effortless), versus acting to "make something happen"(which feels like a struggle). Life is described here as a flowing river, and you can either go with the flow of the Universe . . . or against it. I love this metaphor, but it is not original with The Secret (or the author of this section, Bob Doyle). In 2004 I read an entire book on this very metaphor by Steven Lane Taylor. It's called Row, Row, Row Your Boat: A Guide For Living Life In The Divine Flow. I think it greatly refines the concepts in The Secret, and I recommend it as a follow-up to this book. It is especially helpful if you want to know how "God" fits into the picture.
Whatever...duh.......2007-10-10
Est, the program, Mary Ann Williamson... got your money yet?
This one will too.
Life isn't that simple, is it?
A steaming pile..........2007-10-09
I'm just adding this review to try to bring down the rating. Seriously, how did this steaming pile of .... rate 3 1/2 stars? If I could rate it a negative, I would. Not only is "The Secret" worthless, it's actively harmful.
Totally disappointed.......2007-10-09
The cover of the book was torn seriously.
I couldn't believe how the Amazon dealt with the item so poorly.
I'm so disappointed at your service.
The Law of Attraction is a Tricky Thing.......2007-10-09
I was given this book as a gift by a very spiritual friend with wonderful intentions of giving me tools to recover from a difficult year. This was the hardcover version. I liked the size and format of this book.
My first red flag was the alleged expertise of the experts quoted throughout the book. I like a lot of opinions from a lot of different places, but these expert opinion-givers used professional titles like: Personal Transformation Specialist, Visionary, Trainer in the Field of Mind Potential, Law of Attraction Specialist, Personal Empowerment Advocate, and Transformation Leader. It was as if all of these people were playing make-believe.
I wanted to know what their real credentials were. Were they trained in the scientific method? I got my answer when I read quotes like, "...it has been scientifically proven that an affirmative thought is hundreds of times more powerful than a negative thought." There seemed to be no real experts involved in the writing of this book.
The basic premise of The Secret is making the Law of Attraction work for you. We do this by being clear on what we want, thinking and acting like we already have it, and being grateful for receiving it, even before we have actually received it.
But the Law of Attraction is a tricky thing. Like attracts like, except that the Law of Attraction doesn't compute words of negation. We're told that saying, "Don't speak to me like that," actually means, "Speak to me like that."
We are also told that, "Nothing can come into [our] experience unless [we] summon it with negative thoughts." For example, we're told that food cannot cause us to put on weight unless we think it can. Anything negative that happens we have summoned ourselves through negative thinking.
I found this idea troubling when applied to things like miscarriage, child abuse or childhood cancers. Troubling because this theory says those babies asked for everything they got. And what about 9-11 and Katrina? Yup, she actually covers this and guess what. We asked for it. I guess that even with positive thoughts being 100 times more powerful than the negative ones, the negative stuff just keeps on happening.
Being a good sport, I selected 4 reasonable things that I wanted in my life. I clarified my needs, wrote them down, acted as though I actually had these things and went about being grateful. I focused and paid attention for negative thoughts or anything that might sabotage my success. At the end of one month I did not have a single one of these four things. What I DID have was a family that thought I was nuts for acting and talking as if these things were real.
I am quite interested in the new field of Positive Psychology and Authentic Happiness. I also believe there is power in positive thinking and gratitude, two pillars of The Secret. She just takes it way, way, way too far. If you are interested in positive psychology, pick up something by Martin Seligman, a real psychologist and perhaps a visionary as well, but skip this one.
Book Description
Success is simple, and scientifically reproducible, if you know the 5 Laws
Simpleology proves that success and happiness are easier to achieve than most people think they are. In fact, people can almost guarantee their own success simply by following a few simple rules. These "5 Laws of Simpleology" aren't new; they've been around forever. Throughout history, these 5 laws have helped the world's greatest minds amass fortunes and forge new paths. But until now, no one has committed them to paper in so simple and straightforward a style as Mark Joyner has here. Applicable to any challenge or goal and irrefutably commonsense, these 5 laws form the basis for almost any successful person or endeavor. Simpleology explains the 5 laws in detail and shows readers how to apply them to every aspect of their lives.
Mark Joyner (Auckland, New Zealand) is a leading authority on Internet marketing. The former CEO of Aesop Marketing Corp., he is the author of four previous books, including The Irresistible Offer (0-471-73894-8) and The Great Formula (0-471-77823-0), both from Wiley.
Customer Reviews:
A Different Way to Look at Things.......2007-10-05
I "read" Simnpleology in my car by listening to the CD version. I found it motivating and thought it provided a different way of looking at most things in life. It is accompanied by a free web site and several free tools. There is also a companion course (also free) that helps you put what you have heard into practice.
Excellent information & well written.......2007-10-02
Overall an enjoyable read. Delivers what is promised. Geeks will probably enjoy it the most.
How To Achieve Success.......2007-09-29
What do you do if you have a few sensible but very commonplace platitudes on setting and
achieving goals and you're writing a book? Worse what do you do if your "five laws", the
very heart of your "simple science for getting what you want" could easily fit on one or
two pages? Say you've already tried short one-sentence paragraphs that you double or triple
space, added some cartoons, and you've still only filled about a dozen pages?
First Law: You don't take the shortest or straightest path. Put your laws at the back of the book. Make 'em wait for the closing so you don't have to include any detailed real world examples of how to attain that "dream home" or "superhot lover."
Second Law: Write chapters that could be related to the topic. Google "A List of Fallacious Arguments" or dig up your old Philosophy 101 textbook out of the garage. Tell your readers you're "going to throw them a lifeline."
Third Law: Focus your attention on something "real world." Create a strawman who disagrees with your politics. He's a victim of "groupthink" and a user of "ad hominem attacks". And because everyone reading your book wants your political opinions, keep giving them these examples. If anyone wonders why your examples are virtually always negative examples, you can "appeal to authority". Accuse them of labeling you.
Fourth Law: Focus your energy. Although this law could easily have been included into the Third Law, it would deprive you of a law. Basically repeat some more slightly relevant ideas. Repeat them.
Fifth Law: Big Finish. Tell them stuff that - unless they're 13-years-old - they already know about straight lines, clear goals, focused attention and energy. And end with something like "if you choose not to decide, you still have made a choice." That could be a pillar of your science alone!
Done.
Almost.
Advise them to spam email their friends and coworkers to buy the book, and then to tell
their friends to buy and...
That should be the Sixth Law!
way to simple.......2007-09-27
Simpleology is the truth. Written by a simple mind. Keep it simple and just don't bother reading.
Don't Let Your Past Control Your Future.......2007-09-17
When all your present decisions are based upon your past experiences, your future has already occurred - is one context for the lessons presented in this easy-to-read, self-help book by Mark Joyner. Before exposing the reader to the laws of Simpleology - straight lines, clear vision, focused attention, focused energy, and the inescapability of action/reaction - that are advertised to `get you what you want', Joyner discusses how the invisible walls created by our defective hardware and other programming anomalies contain us within our past.
Covering everything from beliefs to brainware and language to logic, we are shown how our historically based, propaganda influenced, and language controlled model of the world limits the possibilities we see in situations and in other people. The solution is a "disposable reality" that fits our purpose (what we want) in any given moment. Simple to say, but not easy to do, the author admits, hence the importance of the five laws of Simpleology to help us stay the course. This book is recommended for readers looking for simple solutions in a complex world. Dennis DeWilde, Author of "The Performance Connection"
Product Description
James Arthur Ray presents a proven step-by-step method for creating true prosperity and harmony in life, based upon timeless laws and principles. With penetrating insights and straightforward concepts, James gives you the tools necessary to tap into your own spiritual power center. A simple book that is by no means simplistic, combining fun stories and powerful anecdotes, The Science of Success gives you the power and the wisdom to create the life of your dreams.
Customer Reviews:
Action is Key.......2007-10-10
I enjoyed this advice because unlike the mindless lazy wishing and narcissistic bent of 'The Secret' pap, this book illustrates how important action is in attaining dreams.
I also appreciate that James stresses how riches don't mean anyhting compared to souls and our true selves.
He himself has said the bulk of his words were heavily edited for The Secret video.
He makes great points and this is a highly valuable work.
The Science of Success.......2007-10-08
I have read and re-read this book over 10 times in the last 8 years! Excellent style for the text of the science of success. If you are tired of "feeling" your way to success James Ray breaks down the steps and mental disciplines needed to achieve your desires. I recommend this book to everyone wanting more out of their life.
More than worth the read.......2007-10-08
Looking for a great book, then you have found it here. This book is a must have if you are looking for ways to improve your life. Easy to read and understand, up to you to apply. Read it again and again. Sharing it is also a great idea.
Less than One Star would be better.......2007-10-06
Here we have yet another one of those dreary, drudging works which offers HOPE to the confused and the lacking. I found a relative of mine reading this item and asked to borrow it. After going through it, I came to the conclusion that this information is infantile to say the least. It is written to appeal to wide-eyed yearners who feel left out of the excitement and pleasures that life today seems to contain. Unfortunately for the yearners, there is absolutely NOTHING to be found between the covers of this book which will help them to reach their dreams in ANY way. Like eager kindergarten children, the hopeful readers will make serious attempts to follow various "Super Laws" ( Thou Shalt's and Thou Shalt Not's ) and the only glimmer of "success" they will ever experience from this exercise will be "success" in terms of how fantatically they adhere to these idiotic "Laws". "See mom! I'm following all the Laws!", "That's nice, Jimmy!"
The author claims to have researched "successful" individuals and is now providing the readers of his book with the "inside dope", the "standard formula" on how all these famous people managed to accomplish what they did in their lives. According to the author, its all so easy! All anyone needs to do is be aware of these various "Super Laws" responsible for the success of others, and then follow them! Success then becomes inevitable.
Well, this is simplistic in the extreme. No one can get inside another's thoughts or feelings, or even hope to grasp what the emotional/physical/psychological environment happened to be at any given time for another individual when that person managed to succeed at anything! The imbecility of copying the behavior of so-called "successful" people is exactly the same rubbish constantly pushed by the "You Can Have The Moon" types like Tony Robbins with their ridiculous concepts of "Just model what a successful person does and you'll succeed too" claptrap. This book is written with the same illogic.
I ask you to consider the following:
First;
If this author, Tony Robbins, and others of the same ilk were correct in terms of how they insist that people "succeed" in life ( model the successful and be successful too ), then where is the proof that it works in today's world? How many people have attended seminars, bought books and cassette tapes, and religiously adhered to the "modeling" principles and mysterious "laws" set before them? And out of this massive, teeming group of yearning believers, how many have actually SUCCEEDED? How many "overworld" types are there today who have every dream coming true, and who have openly stated that they must thank this or that book or seminar or cassette tape instructional set for getting them to the sublime state they now exist in?
Second:
Have you ever heard of the saying which goes; "What you see is what you get"? In other words, what has this author GOT? What do you see in him? Have you done any sort of research on HIM as a successful person before deciding to put your trust in what he claims will bring success to you if you purchase his book? Does he have the world in his hip pocket? Is he wealthy? And if he isn't, why not?! After all, he has uncovered and revealed the "Super Laws" of success in the Universe!!! If ANYONE should be succeeding at every turn and in the greatest ways possible, it should be THIS AUTHOR!!!!! But IS he doing so? If he has ANY significant wealth and material ease, did it come to him by following these "Super Laws" of the Universe, or did it come like wealth came to Tony Robbins? That is, did it come from SELLING HOPE and from nothing else? Where do you suppose someone like Robbins be without his Snake Oil maneuvers of offering hope to the hopeless?
Folks, this sort of sucker bait, snake oil routine has been going on in one form or another for literally centuries all across the Western world. People keep buying into it, and the only "success" it provides is to the SELLERS, not the buyers. Generation after generation, there is always a certain portion of the populace who never wake up and who are always willing to put their trust and belief in these empty promises of astounding achievement though the following of "LAWS" of some sort or another. Well, here's a "LAW" that will certainly bring magnificent success -
SELL HOPE THOUGH INFORMATION CLAIMING TO REVEAL MYSTERIOUS, ALL-POWERFUL "UNIVERSAL LAWS" !
Do this one thing and YOU too can succeed, make millions, and achieve your fondest material dreams!
Best Book I've Read in a Long Time.......2007-09-10
I like the concepts shared in the book so much, I bought several more copies to give to friends. I also bought and read the books of the people that he talked about in his book. It has been a chain reaction of books. I highly reccomend read it.
Book Description
DO YOU HAVE THE OPPORTUNITY TO DO WHAT YOU DO BEST EVERY DAY?
Chances are, you don't. All too often, our natural talents go untapped. From the cradle to the cubicle, we devote more time to fixing our shortcomings than to developing our strengths.
To help people uncover their talents, Gallup introduced the first version of its online assessment, StrengthsFinder, in the 2001 management book Now, Discover Your Strengths. The book spent more than five years on the bestseller lists and ignited a global conversation, while StrengthsFinder helped millions to discover their top five talents.
In its latest national bestseller, StrengthsFinder 2.0, Gallup unveils the new and improved version of its popular assessment, language of 34 themes, and much more (see below for details). While you can read this book in one sitting, you'll use it as a reference for decades.
Loaded with hundreds of strategies for applying your strengths, this new book and accompanying website will change the way you look at yourself -- and the world around you -- forever.
AVAILABLE EXCLUSIVELY IN THE NEW & UPGRADED EDITION OF STRENGTHSFINDER 2.0
(using the unique access code included with each book)
* A new and upgraded edition of the StrengthsFinder assessment
* A personalized Strengths Discovery and Action-Planning Guide for applying your strengths in the next week, month, and year
* A more customized version of your top five theme report
* 50 Ideas for Action (10 strategies for building on each of your top five themes)
* The more user-friendly StrengthsFinder 2.0 companion website, with a strengths community area, library of downloadable discussion guides and activities, a strengths screensaver, and a program for creating display cards of your top five themes
Customer Reviews:
Useful insights but annoying you can't buy the tests only.......2007-10-09
Whilst the questionnaire can provide you useful insights on what you do best, it is annoying that you have to buy the book to get the code for the on-line tests. There is little extra information in the book that doesn't come with the test results so they've missed a good opportunity to add value. A better approach would be to allow you to buy the tests on line and say get the book at a discount. Only having one shot at the test is also frustrating as I'd like to have another go or two but don't want to stump up the money for more books. If you're happy to pay for the book to do the test then you'll probably get some useful information to help with career planning and personal development.
Dinamic Strengths.......2007-10-01
I found the Strengths Finder 2 to be a great, dinamic tool to helping my team find their talents. The good thing about this version, compared to Now Discover your Strengths is that it has guidelines and activities you can do to change the talents into strengths.
Find and Maximize your strengths...fast.......2007-09-24
Great product for anyone wanting to know themselves better. Especially helpful for job seekers or people in transition.
StrengthsFinder Opinion.......2007-09-23
This is great investment! The price is very low and value of the information provided is very high. The best $15 I ever spent.
Optimal Solution for Understanding Yourself.......2007-09-23
I've been a senior leader of several organizations, and consequently have been exposed to a gauntlet of industrial psychologists, personality tests, intelligence tests, leadership training, cultural orientations, yada yada.
This book/body of knowledge/tool does 2 things extremely well. By well, I mean in an optimal way measured by the degree of understanding relative to the time investment. First, for an investment of maybe an hour at minimum, and an additional few hours to explore the guidance and begin to consider the implications and choose new behaviors, etc. you get, in my opinion, the best single, and correct perspective about yourself than any combination of the other methods mentioned above, period. It is not just directionally correct, like a horoscope type paragraph that would be true for anyone who read it, but rather a set of desciptions of your strengths that just "nail it" and descibe you as you know yourself. It tells you about yourself in a way that you can understand, regardless of whether you or anyone who is around you has ever articulated it.
The second thing it does well is offer a rational and empirically validated framework that is just long overdue. It is a simple truth that has been so elusive. It addresses a major reason why leadership is so rare in business - the modern organization strangles out your ability to contribute by trying to fix what you will likely never be much good at, or hate doing even if you end up with some level of proficiency at it.
Get it, read it (25 minutes) and take the online test (35 minutes). If you are like me and the 50 people around me who've infectiosuly taken and immediately recommended this thing to their inner circle of friends and family, you will absolutley find value in it. But like anything, an idea or a tool is only as good as it is put to use. A master craftsman never blames his tools. Remember to act on it and that is something for which only you can be responsible.
Amazon.com
Money maven Suze Orman's latest book, Women & Money addresses the complicated (and often dysfunctional) relationship women have with personal finance. Orman's direct, non-condescending style is perfect for this subject matter--she begins with the premise that "Women can invest, save, and handle debt as well and skillfully as any man" and then tackles the important question--"So why don't they?" Designed to educate and inspire, Women & Money also offers a "Save Yourself Plan," a five-month program that "delivers genuine long-term financial security." Want to know more? Watch a video message from Suze below, and take a gander at the first chapter of Women & Money--you'll be "controlling your destiny" in no time. --Daphne Durham
An Exclusive Video Message from Suze Orman
Watch the video
|
Read the First Chapter of Women & Money
For Women Only
I never thought I'd write a book about money just for women. I never thought it was necessary. So then why am I doing just that in my eighth book? And why now? Let me explain. All my previous books were written with the belief that gender is not a factor on any level in mastering the nuts and bolts of smart financial management. Women can invest, save, and handle debt just as well and skillfully as any man. I still believe that--why would anyone think differently? So imagine my surprise when I learned that some of the people closest to me in my life were in the dark about their own finances. Clueless. Or, in some cases, willfully resisting doing what they knew needed to be done. I'm talking about smart, competent, accomplished women who present a face to the world that is pure confidence and capability. Do you mean to tell me that I, Suze Orman, who make my living solving the financial problems of total strangers, couldn't spot the trouble brewing so close to home? I don't think I'm blind; I just think that these women became very, very good at hiding their troubles from me.Why not? They had years of practice hiding them from themselves.
Read more from Chapter 1...
Book Description
Why is it that women, who are so competent in all other areas of their lives, cannot find the same competence when it comes to matters of money?
Suze Orman investigates the complicated, dysfunctional relationship women have with money in this groundbreaking new book. With her signature mix of insight, compassion, and soul-deep recognition, she equips women with the financial knowledge and emotional awareness to overcome the blocks that have kept them from making more out of the money they make. At the center of the book is The Save Yourself Plan—a streamlined, five-month program that delivers genuine long-term financial security. But what’s at stake is far bigger than money itself:
It’s about every woman’s sense of who she is and what she deserves, and why it all begins with the decision to save yourself.
Join the Movement to Save Yourself with this Unprecedented Offer to Readers of Women & Money:
Suze Orman believes that having an account of your own is the cornerstone of long-term financial security, and so she has begun a national movement called
Save Yourself to turn this wish—that every woman have an account in her own name—into a reality. She is joined in this crusade by the financial brokerage firm TD Ameritrade, which has come up with an extraordinary offer for readers of WOMEN & MONEY. Follow Suze’s
Save Yourself Plan and open an account in your name with TD Ameritrade. Commit to an automatic deposit of at least $50 per month for twelve consecutive months, and TD Ameritrade will provide the incentive in the form of a $100 deposit into your account in the thirteenth month. In other words, you save $600 or more over the course of a year, and TD Ameritrade will reward that effort with a $100 bonus. Learn more inside the book or at
www.saveyourself.com.
Offer valid for one new TD AMERITRADE account (non-retirement) opened between 2/27/07 and 3/31/08, and funded by 12 monthly consecutive automatic electronic deposits of $50 or more. First $50 must be deposited within 30 days of opening account. To be eligible, you must be a U.S. resident aged 18 or older. See
www.saveyourself.com for obligations and limitations and to accept this offer. This is not an offer or solicitation in any jurisdiction where TD AMERITRADE is not authorized to do business. Random House, Inc., does not endorse, is not associated with, and has no responsibility for the TD AMERITRADE offer. TD AMERITRADE, Random House, Inc., and Suze Orman are separate and not affiliated, and each of them is not responsible for the services and information provided by the other(s). TD AMERITRADE, Inc., member NASD/SIPC.
Customer Reviews:
Great gift!.......2007-10-01
Bought this for a good friend who was widowed a year ago and had not been involved in finances during the marriage. She is digging herself out of some financial challenges and she said the book made her feel really good about her progress. Highly recommend!!
Suze is Five Stars.............2007-09-21
I've listened to Suze Orman on TV and I bought this book for my wife who doesn't want to manage her portfolio. She still won't manage her portfolio, but she's getting smarter about investments.
Suze Orman Shares Investing Common Sense with Her Book Women & Money.......2007-09-20
Suze Orman Shares Investing Common Sense with Her Book Women & Money ~ Owning the Power to Control Your Destiny
By Lisa Manyon [...]
Money is a topic you either embrace or avoid. Orman's book delivers straight talk on investing for women and building individual wealth.
Personally I've always know just enough about investing to put some money away each month and I rely on financial advisors to steer me in the right direction.
Suze shares a candid look at her life and how she got to where she is now. Plus she offers a no nonsense approach to making sure women begin to really think about taking care of their own business.
With an uplifting vein of optimism about what is possible throughout the book, Orman successfully illustrates traits and tactics to help women thoughtfully approach investing.
Orman's 8 qualities of wealthy women have been shared on national talk shows and cannot be stressed enough.
Qualities 1 and 2 are harmony and balance. These are said to be the most important qualities because they are the foundation for all other qualities.
Quality 3 is courage. Orman writes that "Courage gives harmony expression. When your thoughts and feelings are one, courage helps you manifest them in the form of words and actions."
Quality 4 is generosity. Orman points out that woman tap into this almost too quickly. We tend to be overly generous with our time, support, love and money. The true measure of generosity, according to Orman, is being able to allow money to come into your hands and out through your heart.
This was a concept I can relate to. Orman challenges women to look at why and what they give and how it makes them feel. She also offers six rules for giving (but, you'll have to grab a copy of the book to find out what these are).
Quality number 5 is happiness. According to Orman when you find the courage to live your life in harmony and balance, you understand and practice generosity, happiness will spontaneously appear.
And perhaps the most important point she shares about happiness is this; "Happiness is not a luxury. It is a necessity for true wealth."
Quality number 6 comes in the form of wisdom. Who doesn't want to be wiser?
According to Orman, wisdom is more than intellectual and not directly related to education. Wisdom is an express result of tapping into your core beliefs to make the right decisions for yourself.
The 7th quality is cleanliness and is all about the importance of order and organization. A laundry list of situations that subtract from your wealth status include;
- Not knowing where your money is
- Not having a systematized filing system for important documents
- Pulling crumpled bills and receipts out of your purse
- Maintaining a vehicle that looks like a garbage can
- Having closets that are filled with junk and clutter.
I am sure most of us can relate to at least one area we need to work on. I have to admit, as organized as I am, I could relate to a couple of those scenarios. Orman's philosophy really makes sense and I've corrected my personal problem areas. My first order of business was donating clothing I had not used or worn in the past year to charity.
The final quality is beauty. Orman ties all the qualities together by noting beauty is what you achieve when all the qualities are combined.
To some it may seem strange that the qualities of wealthy women are included in a book on investing. However, if you personally don't possess the qualities it will not be as easy for you to achieve your wealth potential.
In addition to the foundational building blocks Orman shares solid advice on choosing the right investor, the importance of having one personal savings account in your name only and discusses investment options in layman's terms so anyone can get started right way.
Very Informative, every woman should read this........2007-09-10
I learned a lot from this book, this book has been very inspirational for me, I feel more in control of my financial future.
Women & Money.......2007-09-08
Suze is an easy read. She doesn't talk down, but she doesn't overwhelm. She offers sound, practical advice that only requires an attitude of resolve. Ladies, you can do it with this advice. It's helping me get better focused, and teaching me practical tips that I wouldn't have known, otherwise. Very, very easy read. Entertaining as well as educational.
Average customer rating:
- A classic and one of the very best
- Highly effective technique in high-touch Sales
- How to Ask the Questions that Lead to Sales Success
- Ultimate Sales Model for Business to Business Selling
- Great book
|
SPIN Selling
Neil Rackham
Manufacturer: McGraw-Hill
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Similar Items:
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The SPIN Selling Fieldbook
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Major Account Sales Strategy
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Solution Selling: Creating Buyers in Difficult Selling Markets
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Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results
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The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies
ASIN: 0070511136 |
Book Description
The international bestseller that revolutionized high-end selling!
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, $1-million dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
In SPIN Selling, Rackham, who has advised leading companies such as IBM and Honeywell delivers the first book to specifically examine selling high-value product and services. By following the simple, practical, and easy-to-apply techniques of SPIN, readers will be able to dramatically increase their sales volume from major accounts. Rackham answers key questions such as “What makes success in major sales” and “Why do techniques like closing work in small sales but fail in larger ones?”
You will learn why traditional sales methods which were developed for small consumer sales, just won't work for large sales and why conventional selling methods are doomed to fail in major sales. Packed with real-world examples, illuminating graphics, and informative case studies - and backed by hard research data - SPIN Selling is the million-dollar key to understanding and producing record-breaking high-end sales performance.
Customer Reviews:
A classic and one of the very best.......2007-09-02
SPIN is a classic, one of the books that revolutionized professional selling. It amazes me to read some of the negative reviews of this book posted here. Some of this I attribute to lack of knowledge of the history of our "profession," which bears few hallmarks of being a profession yet. Can you get a four year college degree in SELLING, the one thing every business must do well to survive, let alone prosper? Except for programs at a small handful of universities around the country, the answer is NO. Do we have peer-reviewed journals in our profession? NO. Do we have accepted standards and professional certification? NO.
What Neil Rackham, a behavioral researcher, did for selling was huge. He applied the techniques of research and analysis to our profession. Until then, no one could say definitively that "always be closing" was bad advice. But in business to business selling, in high-tech selling to educated professionals, the "ABC's of selling" is only one of many pieces of bad information that passed for "wisdom" before Rackham showed them up for what they were. Such sales tactics are the reason salespeople have been saddled with negative stereotypes.
Some reviewers condemn Rackham by saying that companies cited, such as Kodak, IBM, and Xerox have suffered business reversals since this book came out. Sorry folks, but good salespeople using good selling techniques will not, alone, save your company. MANY companies that were at the top of their industries in the 1970s and 1980s are either out of business or have suffered serious reversals in the years since. That is a different issue altogether, and if you are looking for explanations try STRATEGY books like "Good to Great" by Jim Collins or "Strategy" by Michael Porter. Someone on this site said that IBM's loss of computer business to other PC makers was evidence of the failure of SPIN...totally ridiculous. IBM passed on the operating system that became DOS, which in turn became the engine fueling MicroSoft's ascent to the heights. In hardware manufacturing IBM ignored lots of evidence that a paradigm shift was underway and PCs were becoming commodity items.
The negative reviewers are looking for a silver bullet in many cases: SPIN will not transform you into a president's club winner by reading it. It is how you apply and practice it that will enable your success. Becoming expert in the use of this simple framework requires work and thought. What Rackham showed us is that the WORDS we use are important, along with HOW WE USE THEM. We must understand THEIR goals and focus on being part of THEIR success if we are to be successful in a sustainable, long-term partnership. Also that we must not be manipulative or treat other people (aka "customers" or "prospects") in ways we would not want to be treated ourselves. The acronym "SPIN" was coined before Washington politicians gave the word the negatie connotation it now has.
SPIN is not the only good refenence book for salespeople, but it is a landmark book, the result of research that has not, to my knowlege, been replicated since. It should be a held in great esteem by any sales professional. Rackham's concept of an "Advance" as an objective way to measure the progress of a sales call is, alone, worth the price of this book.
By the way, I have been in sales for 30 years, as a salesperson, sales manager, and director of training for a Fortune 500 company. I still have a lot to learn. But one thing I do know: there is tremendous value in this book for any salesperson with an open mind and the desire to continue growing, learning and improving as a sales professional.
Highly effective technique in high-touch Sales.......2007-07-19
This book is a simple guide to improve your effectiveness as a sales professional in high-value direct enterprise sales situations. Regardless of culture and language, people on the other side of the table from a sales person have an instinctive judgment to mis-trust any characteristic that seems contrived or unnatural. Genuineness is a pre-requisite. Therefore, like with any sales theory, rote learning and implementation of the theory is futile. Having said that, internalizing the fundamental premise of this book in my everyday life as a sales-person has been rewarding over the years and across geographies, cultures, languages and types of product/service being sold.
SPIN selling goes well with approaches that talk about Values-Based Selling, Solution Selling and Rackham's own Major Account Sales Strategy.
Huthwaite (Rackham) has done a phenomenal job of monetizing this simple concept by way of selling sales training and books. However, you may find the book too "salesy" at times. It is common idiom with any good speech, presentation or book; first you tell them what you are going to tell them, then you tell them, then you tell them what you told them. The book does a great job of steps 1 and 3, but leaves you wanting more in step 2.
The basic concepts about stages of a sales call, focus on customer needs and benefits, situation-problem-implication-need-payoff line of questioning, objection handling/prevention, sound closing techniques and post-sales are well articulated. The promise of increasing effectiveness in "major sales" is largely fulfilled. However, the emphasis on "it's based on research" goes unsubstantiated for the most part. You find the author insisting that "it's based on research" and providing simplistic graphs "based on research" than actually providing rigorous insights into the research. It also does not help that business theory is presented as a first person narrative. Blurs that fine line between theory-based opinion and opinion-based theory.
All said, the technique is highly effective and serves as a great foundation for approaching sales calls at various stages in the cycle. I've found myself going back to this book multiple times over the years. Always a good sign for books that you want to own rather than just read once.
How to Ask the Questions that Lead to Sales Success.......2007-06-30
The sales guru Zig Ziglar once said "People don't care how much you know until they know how much you care." To me, that means that you've got to understand people before you can persuade them. If you're to understand someone, they have to talk to you. And the best way to get them to talk is to ask questions. But are there some questions that are more highly correlated with successful selling than others?
Published in 1988 and still one of the best researched sales books on the market, SPIN Selling by Neil Rackham has the answer: Yes, some questions do increase your chances of sales success more than others. More importantly, these client interviews- what SPIN Selling calls the Investigation stage- have the greatest effect on the outcome of the sale. The book outlines the four types of questions that salespeople ask during the Investigation stage:
Situation: What is going on here? How do things work?
Problem (Pain Points): What are the problems you are experiencing?
Implication (Implied Needs): What effect do these problems have on results (cost, quality, delivery, customer service)?
Need-Payoff (Explicit Needs): What improvement in results could you make by resolving these problems with these specific capabilities (perceived value)? Are there other benefits? How important are these benefits to you?
(From page 91) "The SPIN model taps into the psychology of the buying process: buyers' needs move from Implicit to Explicit. The questions provide a roadmap for the seller guiding the call through the steps of need development until Explicit Needs have been reached. The more Explicit Needs you can obtain from buyers, the more likely the call will succeed."
Following the model gets customers to tell you how what you're selling helps them. It makes you partners instead of opponents in the value discovery process. And by helping clients develop the benefits in their own words, you avoid objections and make it easier for clients to sell internally for you.
Ultimate Sales Model for Business to Business Selling.......2007-06-25
I speak around the world on lead generation and SPIN Selling" to give you a roadmap on how to master business to business selling.
There is no other resource I can think of where you can "easily perfect" your selling approach and strategy.
Neil gives you step-by-step plan that anyone can follow in their quest to excel at selling their products or services.
The one caveat is I would adopt the "SPIN" Model to "SPAIN" with the "A" emphasizing "Agitate" to put more focus on what the problem is costing your prospect without your specific solution.
I would also add that the SPIN Field Book is a great resource.
Joe Heller, Trust Cycle Selling
Great book.......2007-06-09
Great Book. Good buy for any sales professional who has to use the phone at work.
Average customer rating:
- The Secret and Seven Habits of Highly Successful People
- Be Your Own Dr. Phil
- It's hard to argue with real truths
- Very inspiring
- great book, great service
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The 7 Habits of Highly Effective People
Stephen R. Covey
Manufacturer: Free Press
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ASIN: 0743269519
Release Date: 2004-11-09 |
Amazon.com
The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change was a groundbreaker when it was first published in 1990, and it continues to be a business bestseller with more than 10 million copies sold. Stephen Covey, an internationally respected leadership authority, realizes that true success encompasses a balance of personal and professional effectiveness, so this book is a manual for performing better in both arenas. His anecdotes are as frequently from family situations as from business challenges.
Before you can adopt the seven habits, you'll need to accomplish what Covey calls a "paradigm shift"--a change in perception and interpretation of how the world works. Covey takes you through this change, which affects how you perceive and act regarding productivity, time management, positive thinking, developing your "proactive muscles" (acting with initiative rather than reacting), and much more.
This isn't a quick-tips-start-tomorrow kind of book. The concepts are sometimes intricate, and you'll want to study this book, not skim it. When you finish, you'll probably have Post-it notes or hand-written annotations in every chapter, and you'll feel like you've taken a powerful seminar by Covey. --Joan Price
Amazon.com Audiobook Review
Anyone who thinks the audiocassette adaptation of Stephen Covey's bestseller, The 7 Habits of Highly Effective People, is a shortcut to reading the book has another thing coming. As a preview, the cassette is worth every one of its 90 minutes; as a substitute for the original, it will only leave you wishing for the rest. There's a reason 7 Habits has sold more than 5 million copies and been translated into 32 languages. Serious work has obviously gone into it, and serious change can likely come out of it--but only with constant discipline and steadfast commitment. As the densely packed tape makes immediately clear, this is no quick fix for what's ailing us in our personal and professional lives.
The tape opens to the silky-smooth, overtrained voice of the female narrator, who's responsible for tying together audio clips from actual Covey seminars. Leaving aside the occasional attempts at promoting Covey and his institute, her script does a first-rate job of making sense of Covey's own intense, analogy-rich style of explaining his habits. There's nothing simple about his approach to becoming an effective person. The first three habits alone--which have to do with personal responsibility, leadership, and self-management--could take years to master. Yet the last four are unattainable, the narrator insists, if you can't acquire the personal security--the "inner core," says Covey--that presumably comes from a mastery of the foundation.
Throughout our lessons, Covey's presence is both learned and thoroughly appealing. He drops references to the likes of Socrates, T.S. Eliot, and Robert Frost with the aplomb of an English professor. And his knack for mixing everyday stories with abstract concepts manages to clarify difficult issues while respecting our intelligence. You could argue that the cassette is nothing more than a clever marketing tool for selling another few million copies of the book. But, even at that, it's worth the investment in time and concentration: in the end, we're moved to learn more about integrating all seven habits in our struggle to become better and, yes, more effective people. (Running time: 1.5 hours, one cassette) --Ann Senechal
Book Description
In The 7 Habits of Highly Effective People, author Stephen R. Covey presents a holistic, integrated, principle-centered approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step pathway for living with fairness, integrity, service, and human dignity -- principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates.
Customer Reviews:
The Secret and Seven Habits of Highly Successful People.......2007-10-09
STILL HAVE NOT RECEIVED THIS PART OF My ORDER!!!!!!!!!!!!!!!!!!!!! WOULD LOVE TO RECEIVE IT.
Be Your Own Dr. Phil.......2007-10-08
Despite the high buzzword content, I loved this book and found it very informative for getting one's life in order. Habit 1 hit me right off the bat -- be proactive. We are responsible for our own happiness; we either make our own decisions about how to live our lives and to pursue our own happiness (being proactive), or we let others make those decisions for us. This is most certainly true. Recommended for anyone who is just starting a career, turning 30, going through a midlife crisis, or just feels like they need more direction in their life.
It's hard to argue with real truths.......2007-10-06
I received this book and the audiobook cds from a past employer as one of those condescending, "we believe in enriching our people" gifts to every manager, while unfortunately every principle was broken and twisted regularly. Ironically, this book helped me see that where I was may not have been the best choice for me and my goals. And to think, I may never have known...
It's true that it's almost impossible to argue with the principles Covey lays out. He makes them real with his examples, and he helps the reader to understand how he or she can apply them to absolutely any life, not necessarily the upper-management type I had this book pegged to be for.
If you're really interested in learning about yourself and seriously challenging yourself, I give this book my highest recommendation. It is the hardest work you will ever do to examine yourself, but you will come out a far better and more mature person for it.
Very inspiring.......2007-10-02
Certainly a great book to read! It points out a lot of common but very important issues in our lives, which I bet everyone's dealing with everyday, and provides solutions to them (soft skills). The book's written in a vivid and engaging manner, with many anecdotes and author's own experinces. I can tell my life has changed after reading this book!
great book, great service.......2007-09-26
the book was a great price and when i thought i was eligible for the free shipping but wasn't the customer service was great and helped me correct my order! and they were fast!
Book Description
Beginning with the million-copy bestsellers First, Break All the Rules and Now, Discover Your Strengths, Marcus Buckingham jump-started the strengths movement that is now sweeping the work world, from business to government to education. Now that the movement is in full swing, Buckingham's new book answers the ultimate question: How can you actually apply your strengths for maximum success at work?
Research data show that most people do not come close to making full use of their assets at work -- in fact, only 17 percent of the workforce believe they use all of their strengths on the job. Go Put Your Strengths to Work aims to change that through a six-step, six-week experience that will reveal the hidden dimensions of your strengths. Buckingham shows you how to seize control of your assets and rewrite your job description under the nose of your boss. You will learn:
• Why your strengths aren't "what you are good at" and your weaknesses aren't "what you are bad at."
• How to use the four telltale signs to identify your strengths.
• The simple steps you can take each week to push your time at work toward those activities that strengthen you and away from those that don't.
• How to talk to your boss and your colleagues about your strengths without sounding like you're bragging and about your weaknesses without sounding like you're whining.
• The fifteen-minute weekly ritual that will keep you on your strengths path your entire career.
With structured exercises that will become part of your regular workweek and proven tactics from people who have successfully applied the book's lessons, Go Put Your Strengths to Work will arm you with a radically different approach to your work life. As part of the book's program you'll take an online Strengths Engagement Track, a focused and powerful gauge that has proven to be the best way to measure the level of engagement of your strengths or your team's strengths. You can also download the first two segments of the renowned companion film series Trombone Player Wanted.
Go Put Your Strengths to Work will open up exciting uncharted territory for you and your organization. Join the strengths movement and thrive.
Customer Reviews:
Worth the read.......2007-10-10
I read this over a brief vacation during the summer. Ive found it has enhanced my abilities dealing with people both at work and my personal life. I plan on reading it again when my busy work schedule permits it.
How to take charge of your work.......2007-10-03
Marcus Buckingham is passionate about helping you identify your unique strengths and unleash their power. As you read and work your way through the program in this book, you will become convinced that growing through your strengths is the ticket to your future happiness, effectiveness and success. He refutes the approach of improvement by fixing mistakes as a dead end that cannot help you discover how you can be exceptional. The book constantly refers you to its associated Web site for materials that will help you work through the exercises. Buckingham wants you to act rather than just read a theoretical tract. Nothing presented in this book will help you without action and implementation. However, if you take up the challenge, you will become empowered as you take charge of your work through your strengths. We recommend this book because it contains just a few simple ideas that could change your life.
Follow-up book, much overlap with earlier books.......2007-09-30
Marcus Buckingham discusses six steps to identifying and putting your strengths to work:
1. Convince yourself that exercising your strengths is more fun and productive that spending your time shoring up your weaknesses.
2. Identify specific activities that exercise your strengths. For example, mine include
a. Determine true value
b. Learn and apply new and useful skills, knowledge
c. Creative problem solving
3. Build your job towards your strengths.
4. Stop / reduce time spent shoring up your weaknesses
5. Build a strong team by enabling each member to exercise their strengths towards delivering business value
6. Make a habit of ensuring that each person's activities around you are aligned with their strengths (including yourself :-)
The book could have been much shorter - the concept was repeated multiple times. More specifics on step 3 would also have been more useful.
Excellent book and great team activity!.......2007-09-13
I manage a team of Sales Professionals and found this book to be a great tool to help them stay focused on the positive aspects of their job. I really like the message and appreciate the fact that it does not immediately say that if you are not happy right now, you need a new job. It points them back to their current position and helps them be more productive and utilize their strengths where they are at.
While he also wants to sell you other stuff, the book is a good way to build your own positive deviance.......2007-09-13
If you really look at what is holding you back, from really using your best qualities and talents, you will almost surely find that most of it are the images and thoughts you hold between your ears. You are so sure about what could go wrong, or about what you HAVE to do, or about what is just not possible, that you just don't even try to step out.
Well, to say it simply, stop it! This book provides you with a six step process to help you build on your strengths rather than chasing and fixing mistakes. It is based on the ideas you will find in the business philosophies of Appreciative Inquiry and Positive Organizational Scholarship (POS). The core idea in these movements is that you can't build on your strengths if all you see are your weaknesses. If you want to be a master of something, you have to study those who do it well, not focus on the mistakes of those who aren't very skilled. The term they often use is "positive deviance". That is, that area of performance that deviates ABOVE the norm. The goal is to learn how to create more positive deviance.
In the first step, Buckingham focuses you on giving up belief in three myths: 1) As you grow your personality changes. 2) You will grow in your areas of greatest weakness. 3) A good team member does whatever it takes to help the team. He says that the truths are: 1) As you grow you become more of who you already are. 2) You will grow in your areas of greatest strength. 3) A good team member deliberately volunteers his strengths to the team most of the time.
As he discusses each of these he asks you to examine what you are getting out of believing in these myths. What would it cost you to stop believing in it? Then think carefully about the benefits you would gain by believing the truth. If you sincerely do this, you will likely be shocked and then energized.
The purpose of this book is to help you take charge of your life and especially your work life. You will make it more rewarding, says the author, by centering your work on your strengths rather than just doing whatever comes to you as an assignment. It is a six step process. The first, as I noted above, is to bust the myths. Step 2 is to get clear about your strengths. Three is to free your strengths. Four helps you see and stop your weaknesses (not focus on fixing them). Five coaches you on how to speak up and get your boss supporting your strengths. Six is about keeping the process alive by building strong habits.
Now, Marcus Buckingham is a big-time, high-priced consultant. The book sends you to his website to use some free materials there (but also offers you others to purchase). Underneath this is the desire to sell your company consulting and seminar services with associated materials. It is interesting stuff, but the sheer "salesiness" of it detracts from it a bit for me.
Reviewed by Craig Matteson
Book Description
Whether challenged with taking on a startup, turning a business around, or inheriting a high-performing unit, a new leader's success or failure is determined within the first 90 days on the job.
In this hands-on guide, Michael Watkins, a noted expert on leadership transitions, offers proven strategies for moving successfully into a new role at any point in one's career. The First 90 Days provides a framework for transition acceleration that will help leaders diagnose their situations, craft winning transition strategies, and take charge quickly.
Practical examples illustrate how to learn about new organizations, build teams, create coalitions, secure early wins, and lay the foundation for longer-term success. In addition, Watkins provides strategies for avoiding the most common pitfalls new leaders encounter, and shows how individuals can protect themselves-emotionally as well as professionally-during what is often an intense and vulnerable period.
Concise and actionable, this is the survival guide no new leader should be without.
"Few companies develop a systematic 'on-boarding' process for their new leaders, even though this is a critical function with major organizational implications. Michael Watkins's The First 90 Days provides a powerful framework and strategies that will enable new leaders to take charge quickly. It is an invaluable tool for that most vulnerable time-the transition."
-Goli Darabi, Senior Vice President, Corporate Leadership & Succession Management, Fidelity Investments
"Every job-private- or public-sector, civilian or military-has its breakeven point, and everyone can accelerate their learning. Read this book at least twice: once before your next transition-before getting caught up in the whirl and blur of new faces, names, acronyms, and issues; then read it again after you've settled in, and consider how to accelerate transitions for your next new boss and for those who come to work for you."
-Colonel Eli Alford, U.S. Army
"Watkins provides an excellent road map, telling us what all new leaders need to know and do to accelerate their learning and success in a new role. The First 90 Days should be incorporated into every company's leadership development strategy, so that anyone making a transition in an organization can get up to speed quicker and smarter."
-Suzanne M. Danielle, Director of Global Leadership Development, Aventis
"Michael Watkins has nailed a huge corporate problem and provided the solution in one fell swoop. The pressure on new leaders to hit the ground running has never been greater, and the likelihood and cost of failure is escalating. Watkins's timing with The First 90 Days is impeccable."
-Gordon Curtis, Principal, Curtis Consulting
"The First 90 Days is a must-read for entrepreneurs. Anyone who's been the CEO of a start-up or early-stage company knows that you go through many 90-day leadership transitions in the course of a company's formative years. In this groundbreaking book, Michael Watkins provides crucial insights, as well as a toolkit of techniques, to enable you to accelerate through these transitions successfully."
-Mike Kinkead, President and CEO, timeBLASTER Corporation, serial entrepreneur, and Cofounder and Trustee, Massachusetts Software Council
Customer Reviews:
Good way to get prepared.......2007-07-04
It just makes sense, and is very thorough. Many things I would not have thought about, or gotten around to thinking about - we live in such a fast paced world that it would have been a challenge to do. Luckily, I had a cross country trip, so this gave me the time to read this book and compile my "list" of notes and apply them to my upcoming job change. Bottom line - many good new perspectives that I simply would not have thought of. Highly recommended.
Practical and Actionable. It is an excellent book on the subject of management transitions........2007-06-22
As a human resources professional, I have seen a great deal of management transition. Many succeed but some do not. Unfortunately for our people and our organizations those that do not leave a stream of damage in their wake.
Recently I wrote a review about Scott Eblin's, "The Next Level" and I called it a real disappointment. This book is not and it is a far more actionable and practical approach to managing transitions.
One of the reasons this book is so practical is that each section not only provides you with clear direction but each section also ends with an action checklist. This make creating a 90-day transition plan doable and improves your prospects for success.
Lastly, the steps from this book create a framework that a company can use to create a "transition strategy" for all its new and upwardly moving managers. This alone will enable a firm to increase their odds that a new hire or promotion will be in the "win" column.
*****First 90 Days.......2007-06-10
I only ordered this for a superior and he is VERY VERY happy with the book...he asked for it by name so we ordered three copies! Thank you for the great service you provide.
A Must Read.......2007-05-30
Great book for all business leaders who are advancing to a new role or coming from the outside into an organization. Simple, easy to read with pertinent lessons for a successful transition.
Some great tips, but often not well developed or organized.......2007-05-28
We bought this book along with the "New Leader's 100-Day Action Plan" and read them side by side.
Pro:
-"STaRS" concept is excellent. Start-ups, Turnarounds, Realignments and Sustaining success are all different scenarios that you might be thrown into, and the environment you join directly affects what you need to do.
-Checklists are helpful, when available, to boil thoughts down to the most essential elements
-There are many good tips interspersed throughout the book that are good reminders of the basics you need to adhere to in order to be successful
-Breaks the "sink or swim mindset" often associated with starting a new position
Con:
-Does not really address the time opportunity BEFORE you start a job and in my experience is a major lost opportunity that I've been able to surprise and delight. Set up pre-meetings, arranging for email/phone and a place to sit, etc. as a chance to listen and learn without the pressure to perform. Any items that can/should be done ahead of time appear to me as afterthoughts, underdeveloped, and often out of sequence in this text.
-Would not serve as a handy reference... better chapter summaries and a stronger introduction with time lines and meaty chapter outline would have been helpful both now and in the future
-I think that many good concepts like "STaRS" were underdeveloped or under leveraged... I sense more detail that was perhaps omitted
-To me, many of the illustrations were filler and did not offer additional information
-Sometimes poor or awkward word choice or idea sequence (e.g. rather than "Promote Yourself" why not just call it "Prepare Yourself" as this is what you are really saying, so why not just say it that way?)
-Real life examples were unnecessarily detailed, consuming time and space that I think could be better used by the author as he's clearly brilliant and has some great observations
-I think that the scope is too narrow, picks up after you've started the job (day 1) and neglects the opportunity (and chaos) beforehand of the interview, moving, doing "pre-work" to get your basics at work set-up
Bottom line: While there were some interesting moments, I was disappointed. The book does offer several cautionary tales of CEOs who crashed and burned, and if nothing else serves as both warning and motivation to be smarter about your transition.
Average customer rating:
- A good foundation
- PLEASE... Read the 1 star reviews BEFORE you buy this book!
- Everyone on this Planet should read this book, it should be a teaching material in Schools
- Critical information, so powerful it should be taught 7- 12 + college
- Easy to read, let's see how easy in practise
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The Four Agreements: A Practical Guide to Personal Freedom (A Toltec Wisdom Book)
Don Miguel Ruiz
Manufacturer: Amber-Allen Publishing
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ASIN: 1878424319 |
Amazon.com
Sit at the foot of a native elder and listen as great wisdom of days long past is passed down. In The Four Agreements shamanic teacher and healer Don Miguel Ruiz exposes self-limiting beliefs and presents a simple yet effective code of personal conduct learned from his Toltec ancestors. Full of grace and simple truth, this handsomely designed book makes a lovely gift for anyone making an elementary change in life, and it reads in a voice that you would expect from an indigenous shaman. The four agreements are these: Be impeccable with your word. Don't take anything personally. Don't make assumptions. Always do your best. It's the how and why one should do these things that make The Four Agreements worth reading and remembering. --P. Randall Cohan
Book Description
In The Four Agreements, don Miguel Ruiz reveals the source of self-limiting agreements that rob people of joy and create needless suffering. Based on ancient Toltec wisdom, the Four Agreements offer a powerful code of conduct that can rapidly transform anyone's life to a new experience of freedom, true happiness, and love. These agreements are deceptively simple: Be impeccable with your word (speak with integrity; say only what you mean); Don't take anything personally (nothing others do is because of you); Don't make assumptions (find the courage to ask questions and express what you really want); Always do your best (and you will avoid self-judgment, self-abuse, and regret). Peter Coyote's resonant reading emphasizes the power in these remarkable tenets.
Customer Reviews:
A good foundation.......2007-10-01
This is a compelling book that provides a straightforward, easy-to-understand methodology for improving one's quality of life. In this work Ruiz first reveals the source of self-limiting beliefs that tend to rob people of joy and create needless suffering. He then recommends a technique for overcoming these beliefs: adopt four new agreements with respect to how they approach the world and conduct their lives.
Is this some new, revolutionary technology for self-improvement? No, the fact is in one way shape or form we've all heard these types of admonitions from other sources in our lives. What Ruiz does well is package them in a novel way and provide practical insights into how we can best apply them. Bottom line, even if you've heard something like this before it never hurts to be reminded about good advice you've received in the past.
PLEASE... Read the 1 star reviews BEFORE you buy this book!.......2007-09-27
I am shocked at all the 5 stars and positive press this book has received. PLEASE, read a few of the 1 star reviews before you purchase this book. Quite often people who rate something with just 1 star are grumpy individuals who just want to argue... not this time. Many writers of the single star reviews are extremely well spoken, very well read and positive minded individuals. They are worth reading! (More so than this book.)
Everyone on this Planet should read this book, it should be a teaching material in Schools.......2007-09-25
The four agreements is not only a book, it is a lifestyle. Most of the wisdom in self helping books i have read thruout the years has mostly washed away, vanished in to the sea of mind few weeks later after i read them. This one is different. It has somekind of power. And it forces you to do the doings not just read about them.This one stayes with you cause you wan't to pick it up over and over again.
Critical information, so powerful it should be taught 7- 12 + college.......2007-09-24
I did not receive any critical information about my role in relationships from any source including school, religious education, parents, or advisor's.
The Four Agreements and the Mastery of Love has now provided this knowledge and it is and will always be a reference source for living the rest of my life
It is so ingrained and with me every day as I work to improve on my relationships with my family, friends, and business relationships. After you listen to the message of the Four Agreements, you will see the need for this information to be made available to your family and friends.
My wish is for this to be a part of the curriculum for the public school systems.
Cecil Sterne
Pawnee County, Oklahoma
Easy to read, let's see how easy in practise.......2007-09-18
I think we've all seen this stuff before in various incarnations (e.g. Bible - "Do unto others...") but it is a very easy read and the agreements are plain and unambiguous. They are not cluttered with ceremony but come down to principles of values and self context. And like alot of similar readings, the battle or challenge lies in the effort to achieve and not only the achievement itself. I like that it advocates largely a position or development of an inner strength that is personal. All too often, I have noticed some of these personal freedom type writings from authors who present their writings in a stadium type environment and whip the crowd up in a frenzy to create a mob frenzy that attempts to portray the message. That's clearly the domain of some charlatans that we've all seen. I'm looking forward to the challenge involved in implementing these agreements. It won't be easy but most thnigs worthwhile aren't so they say.
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